SL RIDE

Privacy Policy

Last updated: 21 March 2026

1. Introduction

This Privacy Policy explains how SL RIDE ("we," "us," or "our") collects, uses, shares, and protects your personal information when you visit our website (slride.com) or use our private chauffeur tour services in Sri Lanka.

By using our website or services, you agree to the practices described in this policy. If you do not agree, please do not use our website or services.

2. Information We Collect

Information you provide to us

When you request a quote, book a tour, or contact us, we may collect:

  • Full name
  • Email address
  • Phone number / WhatsApp number
  • Country of residence
  • Travel dates and itinerary preferences
  • Number of travellers (adults and children)
  • Special requests (dietary requirements, accessibility needs, etc.)

Information collected automatically

When you visit our website, we automatically collect certain technical information, including:

  • IP address and approximate location
  • Browser type and version
  • Device type and operating system
  • Pages viewed, time spent on pages, and navigation paths
  • Referring website or search terms

This information is collected through cookies and similar tracking technologies (see Section 5 below).

3. How We Use Your Information

We use the information we collect to:

  • Respond to your quote requests and enquiries
  • Arrange and deliver your tour and chauffeur services
  • Send you booking confirmations and tour details
  • Communicate important updates about your trip
  • Improve our website, services, and user experience
  • Analyse website traffic and usage patterns
  • Display relevant advertising through Google Ads
  • Prevent fraud and protect the security of our website
  • Comply with legal obligations

4. Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Service providers: Third-party services that help us operate our business (e.g., email delivery via Resend, hosting via Vercel, database via Supabase, payments via PayPal).
  • Analytics and advertising: Google Analytics and Google Ads to understand website usage and measure the effectiveness of our advertising (see Section 5 below).
  • Chauffeurs and local partners: Your name, contact details, and itinerary are shared with assigned chauffeurs to deliver your tour.
  • Legal requirements: If required by law, regulation, legal process, or government request.

5. Cookies and Tracking Technologies

We use cookies and similar technologies on our website for the following purposes:

Cookie TypePurpose
EssentialRequired for the website to function (e.g., session management, security)
AnalyticsGoogle Analytics — helps us understand how visitors use our site (pages viewed, time on site, traffic sources)
AdvertisingGoogle Ads — measures ad performance and enables remarketing to show relevant ads on other websites

You can manage your cookie preferences through our cookie consent banner or by adjusting your browser settings. You can also opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on and manage Google ad preferences at Google Ad Settings.

6. Google Ads and Remarketing

We use Google Ads conversion tracking and remarketing features. This means:

  • When you submit a quote request, we track this as a conversion to measure the effectiveness of our advertising.
  • Google may show our ads to you on other websites based on your prior visit to our site (remarketing).
  • Google uses cookies to serve ads based on your browsing history. You can opt out of personalised advertising at Google Ad Settings.

For more information, see Google's Privacy Policy.

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required by law.

  • Quote requests and booking data: retained for up to 1 year after your tour is completed.
  • Website analytics data: retained in accordance with Google Analytics data retention settings (up to 14 months).
  • Email communications: retained for as long as needed to provide customer support.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal information, including:

  • Encrypted data transmission (HTTPS/TLS)
  • Secure database hosting with access controls
  • Rate limiting and bot protection on forms

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

9. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your personal data.
  • Objection: Object to the processing of your personal data for certain purposes.
  • Portability: Request transfer of your data in a machine-readable format.
  • Withdraw consent: Withdraw consent for processing at any time (this does not affect prior processing).
  • Opt out of sale/sharing: We do not sell your personal information.

To exercise any of these rights, please contact us at info@slride.com or submit a data subject access request. We will respond within 30 days.

10. International Data Transfers

Our servers are located in the United States (via Vercel and Supabase). If you are visiting from outside the US, your data may be transferred to, stored in, and processed in the United States. By using our website and services, you consent to this transfer.

We take appropriate safeguards to ensure your data is protected in accordance with this Privacy Policy and applicable data protection laws.

11. Children's Privacy

Our website and services are not directed to children under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us and we will promptly delete it.

12. Third-Party Links

Our website may contain links to third-party websites (e.g., PayPal, WhatsApp, Google Maps). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top reflects the most recent revision. We encourage you to review this page periodically. Continued use of our website after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

SL RIDE

95/24, Lady MacCallum's Drive, Nuwara Eliya, Sri Lanka

Email: info@slride.com

WhatsApp: +94 77 947 7194